ABOUT
Kristina Valdiviezo is the photographer and creative director behind Fraiche Photography, an Asheville-based studio creating refined, story-driven imagery for food and beverage, luxury jewelry, hospitality, and editorial brands.
Kristina is an award-winning photographer recognized by the World Food Photography Awards.
Her work pairs thoughtful art direction with an instinct for atmosphere, material, and narrative, whether building a campaign, documenting a restaurant, shaping a product launch, or producing imagery for publication. Kristina collaborates with creative teams, makers, chefs, designers, and hospitality brands in Asheville and nationwide.
SELECTED PUBLICATIONS
Food & Wine • Garden & Gun • Forbes • Edible Asheville • Food Connects Us
SELECTED CLIENTS
Cúrate • Jeffrey Burroughs • The Market Place • Estate Jewelry Asheville • GBX Group • Old Europe • Wildwood Still • Ginger’s Revenge • French Broad Pastry • Piccolina • 12 Bones Brewing • 18 Chestnuts • Chef Susi Gott Seguret • AC Hotel
Based in Asheville, North Carolina • Available nationwide
